Vehicle Repair Specialists In Addison, Illinois
How KDR Marketing Works With Them
Website Design, SEO Campaign
AAC Auto was originally a print client of KDR Marketing. Scott had been doing direct mail print marketing for years in the MoneySaver Magazine and with the Direct Mail postcards. However, when it comes to digital marketing he had a static site built around well designed graphic images. Click Here To View AAC Auto’s Old Site
However, with the roll-out of Panda, Google’s newest search algorithm change 2 years ago, Scott found himself slowly and steadily falling in positioning. This was because his site was comprised of graphic images and not original content matching his keywords. Images don’t count as SEO even if their are words on the images. Google’s search algorithm will read images as nothing on your website!
Scott came to KDR Marketing and asked if we could help. We advised him that it was better to start over with a new site design while adding a content management system, WordPress for his layout. This will give him the ability to concentrate on the services that he wants to highlight for his business. We were able to isolate those out, by building specific pages and key-wording them for those particular services he wanted to concentrate on.
As an auto repair business, a lot of Scott’s traffic is dependent on the fresh coupon offers he promotes during the month. Examples include coupons for wheel alignments, oil changes, and brake services. Therefore, we we decided to gear his SEO campaign around his offers. This has worked wonderfully, with everyone finding the best auto repair service in the northwest suburbs, with the best offers. However, one of the best examples of how an effective, and targeted SEO campaign can work for your business is with Scott’s site.
If you search “Wheel Alignments Addison” in Google you will see that AAC-Auto is prominently displayed on the first page. However, the link Google uses is the direct link to the Wheel Alignment page built in to his site. This means that visitors will not have to navigate through a site to find what they are looking for but can just go directly to the page that concentrates on the service they need. This is just one of the benefits of how an SEO program through KDR Marketing can work for your business.
AAC Auto is a full service Auto Repair Business located into the heart of Addison, Illinois. If you ever need anything done to your car; wheel alignments, oil changes, tire rotations, and more use AAC for all your vehicle repair needs. Don’t forget to check the website for the latest offers to save you some money!